Varyd Designs and Seoul Fashion Week

Seoul Fashion Week was a complete success! I had a blast running around for 3 days checking out shows, meeting other bloggers, taking a ton of pictures and videos, and really having a epic time.

If you follow me on Instagram and Snapchat then you know I was able to rock an awesome brand all over SFW. Varyd is a local design house that calls the heart of Seoul home.

Rydia Kim is the brains and beauty behind this brand, that mixes together artistic expression, clothing design, and activism. They consider themselves “much more than clothing”. Each item is in-house designed and handmade; “No Photoshop. No sweatshop.” as they boast online.

Meet the Fall #VividFunk collection. Rydia gets inspired by fabrics she finds then goes to town creating looks that are bold, colorful, and individual. The collections are limited edition and are not mass produced, so once they’re gone, they’re gone.

This new collection works with neoprene, one of my favorite fabrics that was showcased in a few collections for spring fashion week. 

If you are interested in getting your hands on a piece from this new collection, pop over to the Varyd shop inside the boutique, Around The Corner located in Sinsa/Garosu-gil. It’s right next to the 3CE Flagship store so check out my post and video for more directions. They ship internationally so pop over to their online store as well if you are not located in Seoul.

Be sure to follow Rydia and her team on their Varyd adventure. They are all over social media.

Thanks for the love! xoxo



    • November 5, 2015 / 11:44 pm

      It's it fun?! She's a great local designer. Check her out online!~

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